Helping stores go from Browsed to Bought
Specializing in Shopify, Etsy, Website Design, Email Marketing, Facebook & Google Ads. Creating conversion-focused experiences from storefront to checkout.
Every service below plugs into the same goal: more of the right people finding your store, and more of them buying.
Custom, conversion-focused Shopify storefronts that look sharp and load fast on any device.
Listing titles, tags and descriptions tuned to Etsy's search algorithm so more shoppers find you.
Clean, on-brand websites outside Shopify and Etsy — landing pages, portfolios and business sites.
Welcome flows, abandoned-cart sequences and campaigns that turn subscribers into repeat buyers.
Targeted Meta ad campaigns built around your audience, tested and optimized for real ROAS.
Search and shopping campaigns that put your products in front of people actively ready to buy.
End-to-end funnels — from first click to checkout — designed to reduce drop-off at every step.
Content and posting strategy across Instagram, TikTok and Facebook to build an audience that buys.
Eye-catching 3D renders and animations that make product pages and ads impossible to scroll past.
Most store owners end up hiring a designer, then a separate person for ads, then someone else for email — and nothing quite talks to each other. Olubiyi Busayo has spent the last nine-plus years — as a digital marketer, an agency strategist, and now an independent consultant — handling the storefront, the SEO, the ads and the follow-up emails as one connected system for Shopify and Etsy brands.
Whether you're launching a new store, cleaning up an Etsy shop that isn't getting found, or trying to turn existing traffic into actual sales, the work starts with the same question: where are people dropping off, and what's the fastest way to fix it?
From an in-house ecommerce role to agency ad campaigns to running an independent practice, here's the path that shaped how Olubiyi works today.
Runs an independent ecommerce practice serving Shopify and Etsy brands end-to-end — design, SEO, ads and retention.
Independent freelance work alongside full-time roles — taking on Shopify, Etsy and website projects directly for small business owners.
Long-standing in-house digital marketing role, managing online presence, campaigns and ecommerce operations for the organization.
Led paid acquisition and funnel strategy for a roster of DTC and marketplace brands.
Started out designing small business websites and Shopify stores, then grew into email marketing and social content.
A few recent engagements — what was built, and the numbers that came out of it.
Rebuilt a cluttered skincare storefront into a fast, editorial-style Shopify theme with a clearer path to checkout.
Rewrote 140+ listings with keyword-driven titles and tags, restructured shop sections, and fixed category mismatches.
Designed a lead-to-checkout funnel with a dedicated landing page, retargeting ads and a 5-email follow-up sequence.
Produced 3D product animations for a gadget launch and paired them with a short-form social content calendar.
Designed and built a standalone brand website outside Shopify — homepage, about, and booking pages — with a lightweight custom CMS so the client could update it without touching code.
A few words from store owners Olubiyi has worked with over the years.
"Our Shopify store finally feels like a real brand instead of a template. Sales picked up within the first month."
"He rewrote our Etsy listings and within six weeks we were showing up on the first page for terms we'd never ranked for."
"The ad funnel he built paid for itself in the first two weeks. Best ROAS we've seen since launching the brand."
"We needed a real website outside Shopify and had no idea where to start. Olubiyi handled the whole thing and even taught us how to update it ourselves."
"The 3D animation work made our launch look ten times bigger than it was. Views and sales both blew past what we expected."
Tell me a bit about your business and what you need help with — I'll get back to you within a day.